How should you wash custom apparel to preserve the print?
Wash custom apparel inside-out in cold water (30°C or below) with mild detergent to preserve prints. Cold water reduces fading by 30% compared to warm washes (Textile Care Institute). Turn garments inside-out to protect the design from abrasion. Use a gentle cycle and avoid bleach or fabric softeners, which degrade prints over time.
Key steps:
- Pre-treat stains gently without rubbing the printed area
- Wash similar colors together to prevent dye transfer
- Limit washing frequency – only clean when visibly soiled
- Fasten zippers/buttons to prevent snagging
For custom promotional apparel with plastisol prints, hand washing extends lifespan further. Digital prints (DTG) require extra care – avoid soaking longer than 30 minutes.
Can you iron custom printed t-shirts?
Yes, but only at 150°F (65°C) or lower with a protective cloth barrier. High heat melts plastisol screen prints and cracks DTG inks (International Fabricare Institute). Always iron on the reverse side of the print, never directly on the design.
Critical precautions:
- Steam irons: Use lowest setting; moisture can loosen adhesive prints
- Heat presses: Not recommended for post-print ironing
- Embroidery: May tolerate higher heat (check thread composition)
For mixed-media items with both prints and embroidery, refer to screen printing vs embroidery care guidelines.
Does drying custom apparel in a dryer damage the print?
Machine drying accelerates print deterioration – air drying reduces fading by 40% (Textile Engineering Journal). If using a dryer:
- Set to low heat (below 60°C)
- Remove while slightly damp
- Never overfill the drum
DTG prints are most vulnerable – the heat causes ink to crack after 15-20 dryer cycles. For screen prints, tumble drying shortens lifespan from 50 to ~35 washes.
Best practice:
- Lay flat on a drying rack
- Avoid direct sunlight (UV rays fade prints)
- Reshape while damp
How long does screen printing last with proper care?
Screen prints withstand 50+ washes when cared for correctly, while DTG lasts 30 washes (Printwear Magazine). Lifespan varies by:
- Ink type: Plastisol > water-based > discharge
- Fabric: 100% cotton preserves prints longer than synthetics
- Wash frequency: Wearing 2-3 times between washes doubles longevity
Comparison:
| Method | Wash Cycles | Key Care Requirement | |
| -------------- | ------------ | ---------------------- | |
| Screen Print | 50+ | Cold wash, inside-out | |
| DTG | 30 | Air dry only | |
| Embroidery | 75+ | Iron on reverse |
See custom printing methods for durability comparisons.
What’s the best way to store custom apparel?
Store custom apparel flat or hung in a cool, dark place to reduce fading by 20% (Textile Preservation Society). Key steps:
- Avoid wire hangers – they distort necklines
- Use acid-free tissue for folded items
- No plastic bags – traps moisture
- Rotate stock if storing bulk orders
For promotional products with prints, never stack heavy items on top. Seasonal items should be stored in breathable cotton bags.
What Is the Bottom Line on Maintaining Custom Apparel?
Proper care doubles the lifespan of custom prints. Key takeaways:
- Wash cold inside-out – preserves 97% of ink vibrancy
- Air dry always – machine drying cuts print life by 30%
- Iron cautiously – 150°F max with cloth barrier
- Store properly – prevents 20% of premature fading
For long-term branding value:
• Order extras of promotional products to rotate in use
• Choose screen printing for high-durability needs

